| Advice Unlimited believes strongly in tracking
all public relations and marketing activities, to provide feedback and
some mechanism for evaluating the value of the activity. Though some marketing
activities are certainly more trackable than others, we work with our clients
to determine reasonable goals and how to measure them. Consistently, particularly
in the arena of press and publicity, we have secured a 3 to 4 times return
on investment for our clients. |
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This means that the coverage that our efforts
generate for our clients would cost 3-4 times more than the fee paid to
Advice Unlimited for these efforts, if the client were to purchase the
same amount of space in these targeted publications. This doesn't take
into consideration the priceless value of third party credibility and the
immeasurable value of being able to present one's story with explanation
and examples, in a respected publication. |
  We
focus on proactive press and publicity, spending our time and energy to
secure profiles, features, trend pieces and customer success stories to
maximize our opportunities. We never promise something we can't deliver;
for two decades we've consistently delivered 3-4 X ROI, through quality
press and publicity that enables our clients to effectively communicate
their story to their partners and customers. |
